Matches in DBpedia 2014 for { ?s ?p Digital Green is an independent non-governmental organization that focuses on training farmers to make and show short videos where they record their problems, share solutions and highlight success stories. It was first conceived as a project in Microsoft Research India's Technology for Emerging Markets in 2006 by Rikin Gandhi and his colleagues. It later branched out as an independent NGO in 2008.Digital Green's approach is primarily a technology-enabled means of behavior change communication, which is cost-effective, scalable, and brings together researchers, development practitioners, and rural communities to produce and share locally relevant information through videos. In a controlled evaluation, on a cost per adoption basis, Digital Green was shown to be at least 10 times more effective, per dollar spent, than a conventional extension system.Digital Green works across seven states in India and parts of Ethiopia and Ghana. The organization engages over 150,000 farmers (over 70% women) in more than 2,000 villages. It received an Rs 3 crore Global Impact Award from Google in 2013, and Manthan award in 2012. Rikin Gandhi, the Chief Executive Officer of Digital Green, was awarded IFA Norman Borlaug Award by the International Fertilizer Industry Association in 2012.. }
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- Digital_Green abstract "Digital Green is an independent non-governmental organization that focuses on training farmers to make and show short videos where they record their problems, share solutions and highlight success stories. It was first conceived as a project in Microsoft Research India's Technology for Emerging Markets in 2006 by Rikin Gandhi and his colleagues. It later branched out as an independent NGO in 2008.Digital Green's approach is primarily a technology-enabled means of behavior change communication, which is cost-effective, scalable, and brings together researchers, development practitioners, and rural communities to produce and share locally relevant information through videos. In a controlled evaluation, on a cost per adoption basis, Digital Green was shown to be at least 10 times more effective, per dollar spent, than a conventional extension system.Digital Green works across seven states in India and parts of Ethiopia and Ghana. The organization engages over 150,000 farmers (over 70% women) in more than 2,000 villages. It received an Rs 3 crore Global Impact Award from Google in 2013, and Manthan award in 2012. Rikin Gandhi, the Chief Executive Officer of Digital Green, was awarded IFA Norman Borlaug Award by the International Fertilizer Industry Association in 2012.".