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Matches in DBpedia 2014 for { ?s ?p From 1980 to 2009, Dale Earnhardt, Inc. (DEI) operated as a NASCAR-related organization in Mooresville, North Carolina, United States. The company was founded by Dale Earnhardt and his wife, Teresa Earnhardt. Earnhardt was a seven-time Winston Cup champion. He died in a crash on the closing lap of the 2001 Daytona 500. Despite his ownership of the DEI racing team, Earnhardt never drove for his team in the Winston Cup; instead he raced for his long-time mentor and backer Richard Childress at RCR. In the late 2000s, DEI suffered critical financial difficulties when Dale Earnhardt, Jr. left and Anheuser-Busch and the United States Army moved their sponsorships to Gillett Evernham Motorsports and the then newly formed Stewart-Haas Racing, respectively; consequently, DEI merged with Chip Ganassi Racing in 2009 to form Earnhardt Ganassi Racing.DEI continues to celebrate the life and legacy of Earnhardt through an annual celebration of his birthday, April 29 (Dale Earnhardt Day). DEI maintains a showroom where fans can purchase memorabilia and other goods and pursues partnerships which bring tribute to Earnhardt's memory. The DEI campus is open to visitors from Monday to Friday (in most weeks and on some weekends when there are races). Fans can also join the official "Dale Earnhardt fan club" (Club E), to garner insider information and 'behind the scenes' experiences.. }

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