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- 2011375971 contributor B12244787.
- 2011375971 created "2011.".
- 2011375971 date "2011".
- 2011375971 date "2011.".
- 2011375971 dateCopyrighted "2011.".
- 2011375971 description "Includes bibliographical references (p. 223-227).".
- 2011375971 extent "234 p. ;".
- 2011375971 identifier "480510970X".
- 2011375971 identifier "9784805109700".
- 2011375971 issued "2011".
- 2011375971 issued "2011.".
- 2011375971 language "jpn".
- 2011375971 publisher "Tōkyō : Chikura Shobō,".
- 2011375971 spatial "Japan.".
- 2011375971 subject "Communication in marketing.".
- 2011375971 subject "Consumers' preferences Japan.".
- 2011375971 subject "HF5415.153 F85 2011".
- 2011375971 subject "New products.".
- 2011375971 type "text".