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- Project_2012_(Hersheypark) abstract "Project 2012 is a viral marketing campaign surrounding the launch of an attraction at Hersheypark, Hershey, Pennsylvania, called Skyrush. It began in October 2010 and has continued through the announcement of Skyrush in August 2011. The campaign incorporated use of a variety of websites under false names, including the Ride Institute of Technology, LaMarcus Brothers Mid-Air Excavation, and O'Connell Plumbing & Drain. Much of the discussion surrounding the campaign has taken place on Facebook and Twitter.".
- Project_2012_(Hersheypark) wikiPageExternalLink keystonethrills.megabb.com.
- Project_2012_(Hersheypark) wikiPageExternalLink ocplumbingdrain.com.
- Project_2012_(Hersheypark) wikiPageExternalLink jvdv_com_ch01.pdf.
- Project_2012_(Hersheypark) wikiPageExternalLink jvdv_com_ch02.pdf.
- Project_2012_(Hersheypark) wikiPageExternalLink researchStudy042511.pdf.
- Project_2012_(Hersheypark) wikiPageExternalLink researchStudy050211.pdf.
- Project_2012_(Hersheypark) wikiPageExternalLink researchStudy050911.pdf.
- Project_2012_(Hersheypark) wikiPageExternalLink researchStudy051611.pdf.
- Project_2012_(Hersheypark) wikiPageExternalLink www.ctpilots.com.
- Project_2012_(Hersheypark) wikiPageExternalLink www.lamarcusbros.com.
- Project_2012_(Hersheypark) wikiPageExternalLink www.rideinstitute.com.
- Project_2012_(Hersheypark) wikiPageExternalLink RIT_Interview.pdf.
- Project_2012_(Hersheypark) wikiPageID "33865161".
- Project_2012_(Hersheypark) wikiPageRevisionID "545271858".
- Project_2012_(Hersheypark) hasPhotoCollection Project_2012_(Hersheypark).
- Project_2012_(Hersheypark) subject Category:Hersheypark.
- Project_2012_(Hersheypark) subject Category:Viral_marketing.
- Project_2012_(Hersheypark) comment "Project 2012 is a viral marketing campaign surrounding the launch of an attraction at Hersheypark, Hershey, Pennsylvania, called Skyrush. It began in October 2010 and has continued through the announcement of Skyrush in August 2011. The campaign incorporated use of a variety of websites under false names, including the Ride Institute of Technology, LaMarcus Brothers Mid-Air Excavation, and O'Connell Plumbing & Drain.".
- Project_2012_(Hersheypark) label "Project 2012 (Hersheypark)".
- Project_2012_(Hersheypark) sameAs m.0hnffzh.
- Project_2012_(Hersheypark) sameAs Q7248965.
- Project_2012_(Hersheypark) sameAs Q7248965.
- Project_2012_(Hersheypark) wasDerivedFrom Project_2012_(Hersheypark)?oldid=545271858.
- Project_2012_(Hersheypark) isPrimaryTopicOf Project_2012_(Hersheypark).