Matches in ScholarlyData for { ?s ?p ?o. }
- authorList hasItem item-2.
- authorList hasItem item-3.
- authorList hasLastItem item-3.
- item-1 type ListItem.
- item-1 hasContent rong-jin.
- item-1 next item-2.
- item-2 type ListItem.
- item-2 hasContent hamed-valizadegan.
- item-2 next item-3.
- item-2 previous item-1.
- item-3 type ListItem.
- item-3 hasContent hang-li.
- item-3 previous item-2.
- 179 creator cesare-pautasso.
- 179 creator olaf-zimmermann.
- 179 type InProceedings.
- 179 label "RESTful Web Services vs. Big Web Services: Making the Right Architectural Decision".
- 179 sameAs 179.
- 179 abstract "Recent technology trends in the Web services domain indicate that a simpler solution eliminating the apparent complexity of the WS-* standards stack may be in sight: advocates of this REpresentational State Transfer (REST) have come to believe that their ideas explaining why the Web works are just as applicable to solve enterprise computing problems and could very much be used to greatly simplify the plumbing currently used to build service-oriented Architectures. In this paper we precisely define the terms of the SOAP vs. REST debate by giving a quantitative technical comparison based on architectural principles and decisions. We show that the two approaches differ in the number of architectural decisions that must be made and in the number of available alternatives. This notable difference between freedom from choice vs. freedom of choice explains the complexity difference perceived. However, we also show that there are significant differences in the consequences of certain decisions in terms of resulting development and maintenance efforts. Our comparison helps technical decision makers to assess the two conceptual and technology options more objectively and select the one that best fits their requirements.".
- 179 hasAuthorList authorList.
- 179 hasTopic World_Wide_Web.
- 179 isPartOf proceedings.
- 179 keyword "Architectural Decision Modeling".
- 179 keyword "REST vs. SOAP Debate".
- 179 keyword "REST".
- 179 keyword "Technology Comparison".
- 179 keyword "Web Services".
- 179 title "RESTful Web Services vs. Big Web Services: Making the Right Architectural Decision".
- authorList type List.
- authorList hasFirstItem item-1.
- authorList hasItem item-1.
- authorList hasItem item-2.
- authorList hasLastItem item-2.
- item-1 type ListItem.
- item-1 hasContent cesare-pautasso.
- item-1 next item-2.
- item-2 type ListItem.
- item-2 hasContent olaf-zimmermann.
- item-2 previous item-1.
- 183 creator anindya-ghose.
- 183 creator sha-yang.
- 183 type InProceedings.
- 183 label "Analyzing Search Engine Advertising: Sponsored Search and Cross-Selling in Electronic Markets".
- 183 sameAs 183.
- 183 abstract "The phenomenon of sponsored search advertising – where advertisers pay a fee to Internet search engines to be displayed alongside organic (non-sponsored) web search results – is gaining ground as the largest source of revenues for search engines. Using a unique panel dataset of several hundred keywords collected from a large nationwide retailer that advertises on Google, we empirically model the relationship between different metrics such as click-through rates, conversion rates, bid prices and keyword ranks. Our paper proposes a novel framework and data to better understand what drives these differences. We use a Hierarchical Bayesian modeling framework and estimate the model using Markov Chain Monte Carlo (MCMC) methods. We empirically estimate the impact of keyword attributes on consumer search and purchase behavior as well as on firms’ decision-making behavior on bid prices and ranks. We use these estimates to conduct a number of policy simulations in order to investigate if the advertiser is behaving optimally. Our analysis provides evidence that advertisers are not bidding optimally with respect to maximizing profits. We also demonstrate that as suggested by anecdotal evidence, search engines like Google factor in both the auction bid price as well as prior click-through rates before allotting a final rank to an advertisement. Finally, we conduct a detailed analysis with product level variables to explore the extent of cross-selling opportunities across different categories from a given keyword advertisement. We find that there exists significant potential for cross-selling through search keyword advertisements. Latency (the time it takes for consumer to place a purchase order after clicking on the advertisement) and the presence of a brand name in the keyword are associated with consumer spending on product categories that are different from the one they were originally searching for on the Internet.".
- 183 hasAuthorList authorList.
- 183 hasTopic World_Wide_Web.
- 183 isPartOf proceedings.
- 183 keyword "Electronic commerce".
- 183 keyword "Hierarchical Bayesian modeling".
- 183 keyword "Online advertising".
- 183 keyword "Search engines".
- 183 title "Analyzing Search Engine Advertising: Sponsored Search and Cross-Selling in Electronic Markets".
- authorList type List.
- authorList hasFirstItem item-1.
- authorList hasItem item-1.
- authorList hasItem item-2.
- authorList hasLastItem item-2.
- item-1 type ListItem.
- item-1 hasContent anindya-ghose.
- item-1 next item-2.
- item-2 type ListItem.
- item-2 hasContent sha-yang.
- item-2 previous item-1.
- 204 creator amit-a-nanavati.
- 204 creator arun-kumar.
- 204 creator dipanjan-chakraborty.
- 204 creator nitendra-rajput.
- 204 creator sheetal-agarwal.
- 204 type InProceedings.
- 204 label "Organizing the Unorganized -- Employing IT to Empower the Under-privileged".
- 204 sameAs 204.
- 204 abstract "Various sectors in developing countries are typically dominated by the presence of a large number of small and micro-businesses that operate in an informal, unorganized manner. Many of these are single person run micro-businesses and cannot afford to buy and maintain their own IT infrastructure. For others, easy availability of cheap labour provides a convenient alternative even though it results in inefficiency as little or no records are maintained and any process that is followed becomes manual, paper-based. This results in high response times for customers, no formal accountability and higher charges. For the businesses this translates to lower earnings and losses due to inefficiencies. In this paper, we look at few such micro-business segments and explore their current models of operation, while identifying existing inefficiencies and pain points. We build upon the findings and propose an approach for delivering benefits of IT solutions to such micro-business segments. Finally, we present technology that realizes the proposed approach in the specific context of two such segments.".
- 204 hasAuthorList authorList.
- 204 hasTopic World_Wide_Web.
- 204 isPartOf proceedings.
- 204 keyword "ICT4D".
- 204 keyword "Virtual Communities".
- 204 keyword "VoiceSites".
- 204 keyword "mobile microbusinesses".
- 204 title "Organizing the Unorganized -- Employing IT to Empower the Under-privileged".
- authorList type List.
- authorList hasFirstItem item-1.
- authorList hasItem item-1.
- authorList hasItem item-2.
- authorList hasItem item-3.
- authorList hasItem item-4.
- authorList hasItem item-5.
- authorList hasLastItem item-5.
- item-1 type ListItem.
- item-1 hasContent arun-kumar.
- item-1 next item-2.
- item-2 type ListItem.
- item-2 hasContent nitendra-rajput.
- item-2 next item-3.
- item-2 previous item-1.
- item-3 type ListItem.
- item-3 hasContent sheetal-agarwal.
- item-3 next item-4.
- item-3 previous item-2.