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- Content_partnership abstract "A Content Partnership is a new term describing a joint venture between brands, broadcasters, publishers and producers to create original audio visual programming across any media platform. Stakeholders in the project co-finance and share the exploitation rights to that content and its intellectual property.Most commercialContent Partnerships are now being applied to Advertiser Funded Programming (AFP) where brands directly fund TV shows. These new partnerships allow advertisers to gain web exploitation rights without having to fully fund the creation of original programming.Changes in UK product placement legislation in March 2011 will also allow advertisers to co-fund television content that features their brands within the editorial of the show.Some recent examples of Content Partnerships:The Krypton Factor, in partnership with The Sage Group on ITV[1] The Factory on Eurosport, in partnership with the Philips and AT&T Williams F1Vodafone TBA on Channel 4, in partnership with VodafoneCrest toothpaste in The ApprenticeAmerican Express in The Restaurant".
- Content_partnership wikiPageExternalLink www.eurosport.com.
- Content_partnership wikiPageExternalLink www.vodafonelivemusic.co.uk.
- Content_partnership wikiPageID "30207702".
- Content_partnership wikiPageRevisionID "571368871".
- Content_partnership hasPhotoCollection Content_partnership.
- Content_partnership subject Category:Marketing.
- Content_partnership comment "A Content Partnership is a new term describing a joint venture between brands, broadcasters, publishers and producers to create original audio visual programming across any media platform. Stakeholders in the project co-finance and share the exploitation rights to that content and its intellectual property.Most commercialContent Partnerships are now being applied to Advertiser Funded Programming (AFP) where brands directly fund TV shows.".
- Content_partnership label "Content partnership".
- Content_partnership label "مشاركة المحتوى".
- Content_partnership sameAs m.0g53wyc.
- Content_partnership sameAs Q5165086.
- Content_partnership sameAs Q5165086.
- Content_partnership wasDerivedFrom Content_partnership?oldid=571368871.
- Content_partnership isPrimaryTopicOf Content_partnership.