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- Product_Red abstract "Product Red, styled as (PRODUCT)RED, is a brand licensed to partner companies such as Nike, American Express (UK), Apple Inc., Starbucks, Converse, Head, Bugaboo, Penguin Classics (UK & International), Gap, Armani, Hallmark (US), SAP and Beats Electronics (Beats by Dr. Dre). The concept was founded in 2006 by U2 frontman and activist, Bono, together with Bobby Shriver of the ONE/DATA; the pair sought to engage the private sector for the purpose of raising awareness and funds to help eliminate HIV/AIDS in Africa. The Global Fund to Fight AIDS, Tuberculosis and Malaria is a recipient of (RED) money.As part of a new business model, developed in partnership with Wolff Olins, each partner company creates a product with the Product Red logo. In return for the opportunity to increase revenue through the Product Red license, a percentage of the profit gained by each partner is donated to the Global Fund. As Product Red is a private company, a portion of the contributions received from the partner brands is assigned as profit. Such an amalgamation of humanitarian aid and for-profit businesses is one example of "ethical consumerism."Susan Smith Ellis was appointed to the position of CEO in June 2007.".
- Product_Red foundingYear "2006".
- Product_Red industry Retail.
- Product_Red keyPerson Bobby_Shriver.
- Product_Red keyPerson Bono.
- Product_Red thumbnail Nano_omores.jpg?width=300.
- Product_Red type ONE_Campaign.
- Product_Red wikiPageExternalLink article?article_id=115287.
- Product_Red wikiPageExternalLink 4650024.stm.
- Product_Red wikiPageExternalLink red.org.
- Product_Red wikiPageExternalLink RSLID?nnmm=main&mco=EC571521.
- Product_Red wikiPageExternalLink 17-president-of-product-red.
- Product_Red wikiPageExternalLink the-big-question-does-the-red-campaign-help-big-western-brands-more-than-africa.html.
- Product_Red wikiPageExternalLink main2098633.shtml.
- Product_Red wikiPageExternalLink detail.jsp?globalObjectId=6743_6700_23.
- Product_Red wikiPageExternalLink 443738a.html.
- Product_Red wikiPageExternalLink www.red.org.
- Product_Red wikiPageExternalLink 1723.
- Product_Red wikiPageExternalLink the-rage-over-red.html.
- Product_Red wikiPageExternalLink red.
- Product_Red wikiPageID "7491174".
- Product_Red wikiPageRevisionID "605456197".
- Product_Red companyLogo "230".
- Product_Red companyName "Product Red".
- Product_Red companyType "Division of the ONE Campaign".
- Product_Red foundation "2006".
- Product_Red hasPhotoCollection Product_Red.
- Product_Red homepage red.org.
- Product_Red industry Retail.
- Product_Red keyPeople Bobby_Shriver.
- Product_Red keyPeople Bono.
- Product_Red subject Category:AIDS_activism.
- Product_Red subject Category:Branding_companies.
- Product_Red subject Category:Organizations_founded_by_Bono.
- Product_Red type Abstraction100002137.
- Product_Red type BrandingCompanies.
- Product_Red type Company108058098.
- Product_Red type Group100031264.
- Product_Red type Institution108053576.
- Product_Red type Organization108008335.
- Product_Red type OrganizationsFoundedByBono.
- Product_Red type SocialGroup107950920.
- Product_Red type YagoLegalActor.
- Product_Red type YagoLegalActorGeo.
- Product_Red type YagoPermanentlyLocatedEntity.
- Product_Red type Agent.
- Product_Red type Company.
- Product_Red type Organisation.
- Product_Red type Organization.
- Product_Red type Agent.
- Product_Red type SocialPerson.
- Product_Red type Thing.
- Product_Red comment "Product Red, styled as (PRODUCT)RED, is a brand licensed to partner companies such as Nike, American Express (UK), Apple Inc., Starbucks, Converse, Head, Bugaboo, Penguin Classics (UK & International), Gap, Armani, Hallmark (US), SAP and Beats Electronics (Beats by Dr. Dre).".
- Product_Red label "Product Red".
- Product_Red label "Product Red".
- Product_Red label "Product Red".
- Product_Red label "Product Red".
- Product_Red label "Product Red".
- Product_Red label "Product Red".
- Product_Red label "Product Red".
- Product_Red label "Product Red".
- Product_Red label "Product Red".
- Product_Red label "Product Red".
- Product_Red sameAs Product_Red.
- Product_Red sameAs Product_Red.
- Product_Red sameAs Product_Red.
- Product_Red sameAs Product_Red.
- Product_Red sameAs 프로덕트_레드.
- Product_Red sameAs Product_Red.
- Product_Red sameAs Product_Red.
- Product_Red sameAs Product_Red.
- Product_Red sameAs m.0b3kv7.
- Product_Red sameAs Q624601.
- Product_Red sameAs Q624601.
- Product_Red sameAs Product_Red.
- Product_Red wasDerivedFrom Product_Red?oldid=605456197.
- Product_Red depiction Nano_omores.jpg.
- Product_Red homepage red.org.
- Product_Red isPrimaryTopicOf Product_Red.
- Product_Red name "Product Red".