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- Thinkbox abstract "Thinkbox is the marketing body for the main UK commercial TV broadcasters - Channel 4, ITV, Sky Media, and Turner Media Innovations. UKTV joined Thinkbox in January 2011. Its aim is to work with the UK marketing community to help customers get the best out of television in all its forms. In 2013 Thinkbox was voted by the advertising industry as Industry Body of the Decade.Thinkbox was launched in February 2005 with a consortium consisting of eight companies, and was initially run as a virtual organisation. In 2006 the group changed direction, hiring Tess Alps as the CEO and undergoing significant internal changes, including the loss of one of the original eight companies involved in creating the organisation. Five left the organisation at the end of 2010.Thinkbox's activities include supporting research into aspects of marketing using television, supporting various television marketing awards (including their regular Thinkboxes), running a series of events and training programs, and providing information to marketers about television advertising.In recent years, Thinkbox has won a number of awards including Media 360’s Industry Body of the Decade, which was voted for by the advertising community; Best Business to Business Marketing at The Marketing Society Awards for Excellence; the Grand Prix award for Best Media Research of the Year from the Media Research Group; the awards for Advertising and Media Research from the Market Research Society; and its TV advertising has been awarded by The British Television Advertising Awards/ The British Arrows, the APA, D&AD and Creative Circle. Thinkbox’s ‘Harvey the dog ad’ was voted 2010’s Ad of the Year by a poll of ITV viewers, with the follow up TV Ad – ‘Harvey & Rabbit’ – appearing in Nielsen’s study of the Most Liked Ads of 2012 and Campaign’s Top 10 TV & Cinema Ads of 2012.In 2010 Thinkbox won the Best B2B Marketing Award at the Marketing Society Awards for Excellence.".
- Thinkbox headquarter London.
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- Thinkbox membership "Channel 4, ITV, Sky Media, Turner Media Innovations, UKTV".
- Thinkbox purpose "Marketing of television advertising".
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- Thinkbox wikiPageExternalLink media360-thinkbox-honoured-decade-achievement-awards.
- Thinkbox wikiPageExternalLink www.thinkbox.tv.
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- Thinkbox headquarters London.
- Thinkbox leaderName "Tess Alps".
- Thinkbox leaderTitle "Executive chairman".
- Thinkbox mainOrgan "Committee".
- Thinkbox membership "Channel 4, ITV, Sky Media, Turner Media Innovations, UKTV".
- Thinkbox name "Thinkbox".
- Thinkbox purpose "Marketing of television advertising".
- Thinkbox website www.thinkbox.tv.
- Thinkbox subject Category:Marketing_organizations.
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- Thinkbox subject Category:Television_in_the_United_Kingdom.
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- Thinkbox comment "Thinkbox is the marketing body for the main UK commercial TV broadcasters - Channel 4, ITV, Sky Media, and Turner Media Innovations. UKTV joined Thinkbox in January 2011. Its aim is to work with the UK marketing community to help customers get the best out of television in all its forms.".
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- Thinkbox homepage www.thinkbox.tv.
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