Matches in Harvard for { <http://id.lib.harvard.edu/aleph/001332677/catalog> ?p ?o. }
Showing items 1 to 26 of
26
with 100 items per page.
- catalog abstract "Examining Newspapers reviews recent, significant findings about newspapers and the newspaper industry. Arranged in chapters from news gathering through writing, editing, management, readership, and audience effects, this insightful volume focuses on continuing, important themes in newspaper research. The author presents key studies and synthesizes their results to draw conclusions concerning what current research tells us about publishing audience-relevant information and about competing successfully for people's time and dollars. In addition, the volume is extensively referenced to lead readers back to the original research articles from which answers have been drawn.".
- catalog contributor b1881368.
- catalog created "c1987.".
- catalog date "1987".
- catalog date "c1987.".
- catalog dateCopyrighted "c1987.".
- catalog description "1. What has been written and why -- Proprietary versus public research -- Why newspapers? -- Patterns of scholarly research themes -- Help from the outside -- A systematic approach to what we know -- 2. Securing newspaper content -- Reporters and sources -- Wire service information -- Editorials' influence -- Special columns -- Teens' content -- Cartoons and comics -- Religion and church pages -- Public relations' contribution -- Conclusions -- 3. Writing and editing -- Readability studies -- Newswriting style -- Decision making by editors -- Electronic editing -- What to drop and what to keep -- The newshole and its content -- Graphic design and packaging -- 4. Newsroom personnel and management -- Demographics of newsroom personnel -- Salaries, women, and minorities -- Hiring, training, and continuing education -- Management-style considerations -- The weight of chains -- 5. Audience attention to newspapers -- The newspaper-reading habit -- Demographics and psychographics -- Beyond raw demographics -- Application with young readers -- The active individual -- 6. Audience effects -- Newspaper "use' measures -- Uses and gratifications -- Information diffusion -- Knowledge gap considerations -- Agenda-setting function -- Communication theories assessed.".
- catalog description "Examining Newspapers reviews recent, significant findings about newspapers and the newspaper industry. Arranged in chapters from news gathering through writing, editing, management, readership, and audience effects, this insightful volume focuses on continuing, important themes in newspaper research. The author presents key studies and synthesizes their results to draw conclusions concerning what current research tells us about publishing audience-relevant information and about competing successfully for people's time and dollars. In addition, the volume is extensively referenced to lead readers back to the original research articles from which answers have been drawn.".
- catalog description "Includes bibliographies and index.".
- catalog extent "151 p. ;".
- catalog hasFormat "Examining newspapers.".
- catalog identifier "0803929528 :".
- catalog identifier "0803929536 (pbk.) :".
- catalog isFormatOf "Examining newspapers.".
- catalog isPartOf "The Sage commtext series ; v. 20".
- catalog issued "1987".
- catalog issued "c1987.".
- catalog language "eng".
- catalog publisher "Newbury Park : Sage Publications,".
- catalog relation "Examining newspapers.".
- catalog subject "071/.3 19".
- catalog subject "American newspapers.".
- catalog subject "PN4867 .S76 1987".
- catalog tableOfContents "1. What has been written and why -- Proprietary versus public research -- Why newspapers? -- Patterns of scholarly research themes -- Help from the outside -- A systematic approach to what we know -- 2. Securing newspaper content -- Reporters and sources -- Wire service information -- Editorials' influence -- Special columns -- Teens' content -- Cartoons and comics -- Religion and church pages -- Public relations' contribution -- Conclusions -- 3. Writing and editing -- Readability studies -- Newswriting style -- Decision making by editors -- Electronic editing -- What to drop and what to keep -- The newshole and its content -- Graphic design and packaging -- 4. Newsroom personnel and management -- Demographics of newsroom personnel -- Salaries, women, and minorities -- Hiring, training, and continuing education -- Management-style considerations -- The weight of chains -- 5. Audience attention to newspapers -- The newspaper-reading habit -- Demographics and psychographics -- Beyond raw demographics -- Application with young readers -- The active individual -- 6. Audience effects -- Newspaper "use' measures -- Uses and gratifications -- Information diffusion -- Knowledge gap considerations -- Agenda-setting function -- Communication theories assessed.".
- catalog title "Examining newspapers : what research reveals about America's newspapers / Gerald Stone.".
- catalog type "text".