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- catalog abstract ""Imaginization: An invitation to a new way of thinking about organization and management." "Imaginization is a way of thinking. It's a way of organizing. It's a key managerial skill. It provides a way of helping people understand and develop their creative potential. It offers a means of finding innovative solutions to difficult problems." "As we leave the age of organized organizations and enter a world of more free-flowing forms, managers are required to rethink their roles and find fresh means of dealing with new challenges. In this book, Gareth Morgan shows how. He doesn't hammer the reader with a simplistic "cure all" technique or recipe. Rather, he invites us to explore and mobilize a capacity that we all possess. Every chapter demonstrates the approach in practice, encouraging us to "trust ourselves" in finding imaginative ways of dealing with the problems we face." "Imaginization is an amazing book: practical, deadly serious, light-hearted, accessible, powerful, and fun."--BOOK JACKET.".
- catalog alternative "Art of creative management.".
- catalog contributor b5283246.
- catalog created "c1993.".
- catalog date "1993".
- catalog date "c1993.".
- catalog dateCopyrighted "c1993.".
- catalog description ""Imaginization: An invitation to a new way of thinking about organization and management." "Imaginization is a way of thinking. It's a way of organizing. It's a key managerial skill. It provides a way of helping people understand and develop their creative potential. It offers a means of finding innovative solutions to difficult problems." "As we leave the age of organized organizations and enter a world of more free-flowing forms, managers are required to rethink their roles and find fresh means of dealing with new challenges. In this book, Gareth Morgan shows how. He doesn't hammer the reader with a simplistic "cure all" technique or recipe. Rather, he invites us to explore and mobilize a capacity that we all possess. Every chapter demonstrates the approach in practice, encouraging us to "trust ourselves" in finding imaginative ways of dealing with the problems we face." "Imaginization is an amazing book: practical, deadly serious, light-hearted, accessible, powerful, and fun."--BOOK JACKET.".
- catalog description "Includes bibliographical references (p. 329-337) and index.".
- catalog extent "xxi, 347 p. :".
- catalog identifier "0803952996".
- catalog issued "1993".
- catalog issued "c1993.".
- catalog language "eng".
- catalog publisher "Newbury Park, Calif. : Sage Publications,".
- catalog subject "658 20".
- catalog subject "Creative ability in business.".
- catalog subject "Creativeness.".
- catalog subject "HD38 .M612 1993".
- catalog subject "Industrial management.".
- catalog subject "Organization and Administration.".
- catalog subject "Organizational Innovation.".
- catalog subject "Organizational behavior.".
- catalog subject "Organizational change.".
- catalog title "Art of creative management.".
- catalog title "Imaginization : the art of creative management / Gareth Morgan.".
- catalog type "text".