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- catalog contributor b10536523.
- catalog contributor b10536524.
- catalog created "c1996.".
- catalog date "1996".
- catalog date "c1996.".
- catalog dateCopyrighted "c1996.".
- catalog description "Bibliography: p. [189]-190.".
- catalog extent "194 p., [24] p. of plates :".
- catalog identifier "359335487X".
- catalog issued "1996".
- catalog issued "c1996.".
- catalog language "ger".
- catalog publisher "Frankfurt ; New York : Campus,".
- catalog subject "Brand name products.".
- catalog subject "Business names.".
- catalog subject "Trademarks.".
- catalog title "Namen machen Marken : Handbuch zur Entwicklung von Firmen- und Produktnamen / Susanne Latour ; mit einem Beitrag von Helge Bernhard Cohausz.".
- catalog type "text".