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- 00022379 contributor B11087.
- 00022379 contributor B11088.
- 00022379 created "c2001.".
- 00022379 date "2001".
- 00022379 date "c2001.".
- 00022379 dateCopyrighted "c2001.".
- 00022379 description "Includes bibliographical references and indexes.".
- 00022379 extent "xiii, 729 p. :".
- 00022379 identifier "0130276618".
- 00022379 issued "2001".
- 00022379 issued "c2001.".
- 00022379 language "eng".
- 00022379 publisher "Upper Saddle River, N.J. : Prentice Hall,".
- 00022379 subject "658.8/02 21".
- 00022379 subject "HF5415.135 .K47 2001".
- 00022379 subject "Marketing Decision making Case studies.".
- 00022379 subject "Marketing Management Case studies.".
- 00022379 title "Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.".
- 00022379 type "text".