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- 00027875 contributor B17515.
- 00027875 contributor B17516.
- 00027875 created "c2001.".
- 00027875 date "2001".
- 00027875 date "c2001.".
- 00027875 dateCopyrighted "c2001.".
- 00027875 description "Includes bibliographical references and indexes.".
- 00027875 extent "xxxi, 785, [53] p. :".
- 00027875 identifier "0130263125 (hardcover)".
- 00027875 issued "2001".
- 00027875 issued "c2001.".
- 00027875 language "eng".
- 00027875 publisher "Upper Saddle River, N.J. : Prentice Hall,".
- 00027875 subject "658.8 21".
- 00027875 subject "HF5415 .K636 2001".
- 00027875 subject "Marketing.".
- 00027875 title "Principles of marketing / Philip Kotler, Gary Armstrong.".
- 00027875 type "text".