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- 2002016370 contributor B9208667.
- 2002016370 created "2003.".
- 2002016370 date "2003".
- 2002016370 date "2003.".
- 2002016370 dateCopyrighted "2003.".
- 2002016370 description "Includes bibliographical references and indexes.".
- 2002016370 description "Machine generated contents note: 1 Time and Media Markets: An Introduction -- Alan B. Albarran and Angel Arrese -- 2 Media and Representations of Time -- Jacques Durand -- 3 Time as a Niche Dimension: Competition Between the Internet and Television -- Daniel G. McDonald andJohn W Dimmick -- 4 Temporal Aspects of Media Distribution -- Robert G. Picard and Mikko Gronlund -- 5 The Impact of Concentration and Convergence on Managerial Efficiencies of Time and Cost -- Dan Shaver and Mary Alice Shaver -- 6 Time Management and CNN strategies (1980-2000) -- Mercedes Medina -- 7 Online, Time Is Money: Internet Growth and the Cost of Access in the United Kingdom and Europe -- David H. Goff -- 8 Advertising and Internet Usage: A Perspective From Time and Media Planning -- Francisco Javier P&eez-Latre -- 9 Media Markets as Time Markets: The Case of Spain -- Alfonso Nieto -- 10 Trading Time and Money for Information in the Television Advertising Market: Strategies and Consequences -- Patricia E Pbalen -- 11 Time and Media Markets: Summary and Research Agenda -- Angel Arrese and Alan B. Albarran -- Author Index -- Subject Index.".
- 2002016370 extent "xi, 177 p.".
- 2002016370 identifier "080584113X (alk. paper)".
- 2002016370 identifier 2002016370-d.html.
- 2002016370 identifier 2002016370.html.
- 2002016370 isPartOf "LEA's communication series".
- 2002016370 issued "2003".
- 2002016370 issued "2003.".
- 2002016370 language "eng".
- 2002016370 publisher "Mahwah, N.J. : Lawrence Erlbaum,".
- 2002016370 subject "302.23/068/8 21".
- 2002016370 subject "Mass media Marketing.".
- 2002016370 subject "P96.M36 T56 2003".
- 2002016370 subject "Time management.".
- 2002016370 tableOfContents "Machine generated contents note: 1 Time and Media Markets: An Introduction -- Alan B. Albarran and Angel Arrese -- 2 Media and Representations of Time -- Jacques Durand -- 3 Time as a Niche Dimension: Competition Between the Internet and Television -- Daniel G. McDonald andJohn W Dimmick -- 4 Temporal Aspects of Media Distribution -- Robert G. Picard and Mikko Gronlund -- 5 The Impact of Concentration and Convergence on Managerial Efficiencies of Time and Cost -- Dan Shaver and Mary Alice Shaver -- 6 Time Management and CNN strategies (1980-2000) -- Mercedes Medina -- 7 Online, Time Is Money: Internet Growth and the Cost of Access in the United Kingdom and Europe -- David H. Goff -- 8 Advertising and Internet Usage: A Perspective From Time and Media Planning -- Francisco Javier P&eez-Latre -- 9 Media Markets as Time Markets: The Case of Spain -- Alfonso Nieto -- 10 Trading Time and Money for Information in the Television Advertising Market: Strategies and Consequences -- Patricia E Pbalen -- 11 Time and Media Markets: Summary and Research Agenda -- Angel Arrese and Alan B. Albarran -- Author Index -- Subject Index.".
- 2002016370 title "Time and media markets / edited by Alan B. Albarran, Angel Arrese.".
- 2002016370 type "text".