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- 2002073547 contributor B9243987.
- 2002073547 created "2003.".
- 2002073547 date "2003".
- 2002073547 date "2003.".
- 2002073547 dateCopyrighted "2003.".
- 2002073547 description "Includes bibliographical references and index.".
- 2002073547 extent "xviii, 469 p. :".
- 2002073547 identifier "0333921941 (cloth)".
- 2002073547 identifier 2002073547.html.
- 2002073547 identifier 2002073547.html.
- 2002073547 identifier 2002073547.html.
- 2002073547 isPartOf "Profitable marketing relationships series.".
- 2002073547 issued "2003".
- 2002073547 issued "2003.".
- 2002073547 language "eng".
- 2002073547 publisher "Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan,".
- 2002073547 subject "658.8/04 21".
- 2002073547 subject "HF5415.1263 .B873 2003".
- 2002073547 subject "Industrial marketing Management.".
- 2002073547 subject "Industrial marketing.".
- 2002073547 subject "Marketing Planning.".
- 2002073547 title "Business-to-business marketing : strategies and implementation / Daniel Michel ... [et al.].".
- 2002073547 type "text".