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- 2002265702 contributor B9271569.
- 2002265702 created "2001.".
- 2002265702 date "2001".
- 2002265702 date "2001.".
- 2002265702 dateCopyrighted "2001.".
- 2002265702 extent "x, 223 p. ;".
- 2002265702 identifier "0471414328".
- 2002265702 identifier 2002265702.html.
- 2002265702 identifier 2002265702.html.
- 2002265702 identifier 2002265702.html.
- 2002265702 issued "2001".
- 2002265702 issued "2001.".
- 2002265702 language "eng".
- 2002265702 publisher "New York : Wiley,".
- 2002265702 subject "658.8/27 21".
- 2002265702 subject "Brand name products.".
- 2002265702 subject "Competition.".
- 2002265702 subject "HD69.B7 T759 2001".
- 2002265702 subject "Success in business.".
- 2002265702 title "Big brands, big trouble : lessons learned the hard way / Jack Trout.".
- 2002265702 type "text".