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- 2003268680 contributor B9582015.
- 2003268680 created "2002.".
- 2003268680 date "2002".
- 2003268680 date "2002.".
- 2003268680 dateCopyrighted "2002.".
- 2003268680 description "Includes bibliographical references (p. 204-205) and index.".
- 2003268680 extent "x, 212 p. :".
- 2003268680 identifier "0749436786".
- 2003268680 identifier 2003268680-d.html.
- 2003268680 identifier 2003268680-b.html.
- 2003268680 issued "2002".
- 2003268680 issued "2002.".
- 2003268680 language "eng".
- 2003268680 publisher "London : Kogan Page,".
- 2003268680 subject "658.827 21".
- 2003268680 subject "Advertising Brand name products.".
- 2003268680 subject "Brand name products.".
- 2003268680 subject "HF6161.B4 B67 2002".
- 2003268680 title "Brand new brand thinking : brought to life by 11 experts who do / edited by Merry Baskin and Mark Earls.".
- 2003268680 type "text".