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- 2004059292 contributor B9863976.
- 2004059292 created "c2006.".
- 2004059292 date "2005".
- 2004059292 date "c2006.".
- 2004059292 dateCopyrighted "c2006.".
- 2004059292 extent "xx, 346 p. :".
- 2004059292 identifier "0072961902 (alk. paper)".
- 2004059292 identifier 2004059292-d.html.
- 2004059292 identifier 2004059292-t.html.
- 2004059292 issued "2005".
- 2004059292 issued "c2006.".
- 2004059292 language "eng".
- 2004059292 publisher "Boston : McGraw-Hill Irvin,".
- 2004059292 subject "658.8 22".
- 2004059292 subject "HF5415.13 .W249 2005".
- 2004059292 subject "Marketing Management.".
- 2004059292 title "Marketing strategy : a decision-focused approach / Orville C. Walker, Jr. ... [et al.].".
- 2004059292 type "text".