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- 2005023685 contributor B10132427.
- 2005023685 created "c2006.".
- 2005023685 date "2006".
- 2005023685 date "c2006.".
- 2005023685 dateCopyrighted "c2006.".
- 2005023685 description "Includes bibliographical references (p. 343-354) and index.".
- 2005023685 description "Why is movie theater popcorn so expensive? -- Why are we in business? -- Mind over matter -- The old business equation -- The new business equation -- Ninety-nine-cent pricing, engagement rings, and the assumption of rationality -- The invisible hand : no one person knows how to make a pencil -- A tale of two theories -- Cost-plus pricing's epitaph -- The wrong mistakes -- Price-led costing replaces cost accounting -- What and how people buy -- The value proposition -- The consumer surplus and price discrimination -- Customer segmentation strategies -- Price discrimination in practice -- There is no such thing as a commodity -- Baker's law : bad customers drive out good customers -- Ethics, fairness, and pricing -- Antitrust law -- Who is in charge of value? -- Pricing on purpose : getting paid for the value your company creates.".
- 2005023685 extent "xxvi, 374 p. :".
- 2005023685 identifier "0471729809 (cloth : acid-free paper)".
- 2005023685 identifier "9780471729808 (acid-free paper)".
- 2005023685 identifier 2005023685-d.html.
- 2005023685 identifier 2005023685-b.html.
- 2005023685 identifier 2005023685.html.
- 2005023685 issued "2006".
- 2005023685 issued "c2006.".
- 2005023685 language "eng".
- 2005023685 publisher "Hoboken, N.J. : J. Wiley,".
- 2005023685 subject "658.8/16 22".
- 2005023685 subject "HF5416.5 .B344 2006".
- 2005023685 subject "Pricing.".
- 2005023685 tableOfContents "Why is movie theater popcorn so expensive? -- Why are we in business? -- Mind over matter -- The old business equation -- The new business equation -- Ninety-nine-cent pricing, engagement rings, and the assumption of rationality -- The invisible hand : no one person knows how to make a pencil -- A tale of two theories -- Cost-plus pricing's epitaph -- The wrong mistakes -- Price-led costing replaces cost accounting -- What and how people buy -- The value proposition -- The consumer surplus and price discrimination -- Customer segmentation strategies -- Price discrimination in practice -- There is no such thing as a commodity -- Baker's law : bad customers drive out good customers -- Ethics, fairness, and pricing -- Antitrust law -- Who is in charge of value? -- Pricing on purpose : getting paid for the value your company creates.".
- 2005023685 title "Pricing on purpose : creating and capturing value / Ronald J. Baker.".
- 2005023685 type "text".