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- 2011030164 contributor B12135189.
- 2011030164 created "c2012.".
- 2011030164 date "2012".
- 2011030164 date "c2012.".
- 2011030164 dateCopyrighted "c2012.".
- 2011030164 description "Includes bibliographical references (p. 327-363) and index.".
- 2011030164 description "Why study media effects? -- Defining key ideas -- What is a media effect? -- Media influence -- Theories of media effects -- Physiological effects -- Cognitive effects -- Belief effects -- Attitude effects -- Affective effects -- Behavioral effects -- Macro-level effects on the public -- Macro-level effects on institutions -- Macro-level effects on society, culture, and mass media -- Cautions -- Springboard.".
- 2011030164 extent "xviii, 377 p. :".
- 2011030164 identifier "1412964695 (pbk. : acid-free paper)".
- 2011030164 identifier "9781412964692 (pbk. : acid-free paper)".
- 2011030164 issued "2012".
- 2011030164 issued "c2012.".
- 2011030164 language "eng".
- 2011030164 publisher "Thousand Oaks, Calif. : SAGE Publications,".
- 2011030164 subject "302.23 23".
- 2011030164 subject "Mass media Influence.".
- 2011030164 subject "Mass media Physiological aspects.".
- 2011030164 subject "Mass media Psychological aspects.".
- 2011030164 subject "Mass media Social aspects.".
- 2011030164 subject "P94 .P68 2012".
- 2011030164 tableOfContents "Why study media effects? -- Defining key ideas -- What is a media effect? -- Media influence -- Theories of media effects -- Physiological effects -- Cognitive effects -- Belief effects -- Attitude effects -- Affective effects -- Behavioral effects -- Macro-level effects on the public -- Macro-level effects on institutions -- Macro-level effects on society, culture, and mass media -- Cautions -- Springboard.".
- 2011030164 title "Media effects / W. James Potter.".
- 2011030164 type "text".