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- 78000222 contributor B3246855.
- 78000222 created "1978, c1957.".
- 78000222 date "1978".
- 78000222 date "1978, c1957.".
- 78000222 dateCopyrighted "1978, c1957.".
- 78000222 description "Includes bibliographies and index.".
- 78000222 extent "viii, 487 p. ;".
- 78000222 identifier "0405111622 :".
- 78000222 isPartOf "A Century of marketing".
- 78000222 issued "1978".
- 78000222 issued "1978, c1957.".
- 78000222 language "eng".
- 78000222 publisher "New York : Arno Press,".
- 78000222 subject "658.8".
- 78000222 subject "HF5415 .A39 1978".
- 78000222 subject "Marketing.".
- 78000222 title "Marketing behavior and executive action / Wroe Alderson.".
- 78000222 type "text".