Matches in DBpedia 2014 for { <http://dbpedia.org/resource/Advertising> ?p ?o. }
Showing items 1 to 55 of
55
with 100 items per page.
- Advertising abstract "Advertising or advertizing in business is a form of marketing communication used to encourage, persuade, or manipulate an audience (viewers, readers or listeners; sometimes a specific group) to take or continue to take some action. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common. This type of work belongs to a category called affective labor.In Latin, ad vertere means "to turn toward". The purpose of advertising may also be to reassure employees or shareholders that a company is viable or successful. Advertising messages are usually paid for by sponsors and viewed via various old media; including mass media such as newspaper, magazines, television advertisement, radio advertisement, outdoor advertising or direct mail; or new media such as blogs, websites or text messages.Commercial advertisers often seek to generate increased consumption of their products or services through "branding", which involves associating a product name or image with certain qualities in the minds of consumers. Non-commercial advertisers who spend money to advertise items other than a consumer product or service include political parties, interest groups, religious organizations and governmental agencies. Nonprofit organizations may rely on free modes of persuasion, such as a public service announcement (PSA).Modern advertising was created with the innovative techniques introduced with tobacco advertising in the 1920s, most significantly with the campaigns of Edward Bernays, which is often considered the founder of modern, Madison Avenue advertising.In 2010, spending on advertising was estimated at $143 billion in the United States and $467 billion worldwideInternationally, the largest ("big four") advertising conglomerates are Interpublic, Omnicom, Publicis, and WPP.".
- Advertising thumbnail Cocacola-5cents-1900_edit1.jpg?width=300.
- Advertising wikiPageExternalLink books?id=yybaN6j4IpEC&pg=PA31.
- Advertising wikiPageExternalLink tcommain.htm.
- Advertising wikiPageExternalLink adaccess.
- Advertising wikiPageExternalLink adviews.
- Advertising wikiPageExternalLink eaa.
- Advertising wikiPageExternalLink mma.
- Advertising wikiPageExternalLink outdooradvertising.
- Advertising wikiPageExternalLink index.html.
- Advertising wikiPageExternalLink index.html.
- Advertising wikiPageExternalLink Advertising.html.
- Advertising wikiPageExternalLink online.shtm.
- Advertising wikiPageID "2861".
- Advertising wikiPageRevisionID "606359990".
- Advertising cols "3".
- Advertising hasPhotoCollection Advertising.
- Advertising small "no".
- Advertising subject Category:Advertising.
- Advertising subject Category:Communication_design.
- Advertising subject Category:Finance.
- Advertising subject Category:Graphic_design.
- Advertising subject Category:Promotion_and_marketing_communications.
- Advertising comment "Advertising or advertizing in business is a form of marketing communication used to encourage, persuade, or manipulate an audience (viewers, readers or listeners; sometimes a specific group) to take or continue to take some action. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common.".
- Advertising label "Advertising".
- Advertising label "Pubblicità".
- Advertising label "Publicidad".
- Advertising label "Publicidade".
- Advertising label "Publicité".
- Advertising label "Reclame".
- Advertising label "Reklama".
- Advertising label "Werbung".
- Advertising label "Реклама".
- Advertising label "إعلان".
- Advertising label "広告".
- Advertising label "廣告".
- Advertising sameAs Reklama.
- Advertising sameAs Werbung.
- Advertising sameAs Διαφήμιση.
- Advertising sameAs Publicidad.
- Advertising sameAs Publizitate.
- Advertising sameAs Publicité.
- Advertising sameAs Iklan.
- Advertising sameAs Pubblicità.
- Advertising sameAs 広告.
- Advertising sameAs 광고.
- Advertising sameAs Reclame.
- Advertising sameAs Reklama.
- Advertising sameAs Publicidade.
- Advertising sameAs m.011s0.
- Advertising sameAs Q37038.
- Advertising sameAs Q37038.
- Advertising wasDerivedFrom Advertising?oldid=606359990.
- Advertising depiction Cocacola-5cents-1900_edit1.jpg.
- Advertising isPrimaryTopicOf Advertising.