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- Quantitative_marketing_research abstract "Quantitative marketing research is the application of quantitative research techniques to the field of marketing. It has roots in both the positivist view of the world, and the modern marketing viewpoint that marketing is an interactive process in which both the buyer and seller reach a satisfying agreement on the "four Ps" of marketing: Product, Price, Place (location) and Promotion.As a social research method, it typically involves the construction of questionnaires and scales. People who respond (respondents) are asked to complete the survey. Marketers use the information so obtained to understand the needs of individuals in the marketplace, and to create strategies and marketing plans.".
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- Quantitative_marketing_research wikiPageID "274035".
- Quantitative_marketing_research wikiPageRevisionID "586152424".
- Quantitative_marketing_research hasPhotoCollection Quantitative_marketing_research.
- Quantitative_marketing_research subject Category:Business_intelligence.
- Quantitative_marketing_research subject Category:Fields_of_application_of_statistics.
- Quantitative_marketing_research subject Category:Market_research.
- Quantitative_marketing_research subject Category:Market_research_statistics.
- Quantitative_marketing_research subject Category:Psychometrics.
- Quantitative_marketing_research subject Category:Quantitative_research.
- Quantitative_marketing_research type Field108569998.
- Quantitative_marketing_research type FieldsOfApplicationOfStatistics.
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- Quantitative_marketing_research comment "Quantitative marketing research is the application of quantitative research techniques to the field of marketing. It has roots in both the positivist view of the world, and the modern marketing viewpoint that marketing is an interactive process in which both the buyer and seller reach a satisfying agreement on the "four Ps" of marketing: Product, Price, Place (location) and Promotion.As a social research method, it typically involves the construction of questionnaires and scales.".
- Quantitative_marketing_research label "Pesquisa de mercado quantitativa".
- Quantitative_marketing_research label "Quantitative marketing research".
- Quantitative_marketing_research sameAs Pesquisa_de_mercado_quantitativa.
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- Quantitative_marketing_research sameAs Q7268931.
- Quantitative_marketing_research sameAs Q7268931.
- Quantitative_marketing_research sameAs Quantitative_marketing_research.
- Quantitative_marketing_research wasDerivedFrom Quantitative_marketing_research?oldid=586152424.
- Quantitative_marketing_research isPrimaryTopicOf Quantitative_marketing_research.