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- Small_Business_Saturday abstract "Small Business Saturday is an American shopping holiday held on the Saturday after Thanksgiving during one of the busiest shopping periods of the year. First observed on November 27, 2010, it is a counterpart to Black Friday and some other days, which feature big box retail and e-commerce stores respectively. By contrast, Small Business Saturday encourages holiday shoppers to patronize brick and mortar businesses that are small and local.In 2010 the holiday was conceived and promoted by American Express via a nationwide radio and television advertising campaign. That year Amex bought advertising inventory on Facebook, which it in turn gave to its small merchant account holders, and also gave rebates to new customers to promote the event.American Express publicized the initiative using social media, advertising, and public relations. At least 41 [1] local politicians and many small business groups in the United States issued proclamations concerning the campaign, which generated more than one million Facebook "like" registrations and nearly 30,000 tweets under the Twitter hashtags #smallbusinesssaturday (which had existed since early 2010) and #smallbizsaturday.The Twitter hashtag #SmallBusinessSaturday has existed since early 2010 and was used to promote small businesses on any Saturday (not solely that Saturday between Black Friday and Cyber Monday). The hashtag is used in a manner similar to #FollowFriday to highlight favorite local businesses. Additionally, some small business owners have run marketing specials on the November Small Business Saturday to help capitalize on the boost in foot or online traffic, as most customers in this time period are actively shopping for the holidays.".
- Small_Business_Saturday wikiPageExternalLink search?q=%23FollowFriday.
- Small_Business_Saturday wikiPageExternalLink search?q=%23SmallBusinessSaturday.
- Small_Business_Saturday wikiPageExternalLink small-business-saturday.
- Small_Business_Saturday wikiPageExternalLink small-business-saturday-success-flop-0773.
- Small_Business_Saturday wikiPageExternalLink SmallBusinessSaturday.
- Small_Business_Saturday wikiPageExternalLink saturday.
- Small_Business_Saturday wikiPageID "29772915".
- Small_Business_Saturday wikiPageRevisionID "598947721".
- Small_Business_Saturday hasPhotoCollection Small_Business_Saturday.
- Small_Business_Saturday subject Category:November_observances.
- Small_Business_Saturday subject Category:Retailing_in_the_United_States.
- Small_Business_Saturday subject Category:Small_business.
- Small_Business_Saturday subject Category:Unofficial_observances.
- Small_Business_Saturday type Abstraction100002137.
- Small_Business_Saturday type Act100030358.
- Small_Business_Saturday type Activity100407535.
- Small_Business_Saturday type Event100029378.
- Small_Business_Saturday type FundamentalQuantity113575869.
- Small_Business_Saturday type Leisure115137676.
- Small_Business_Saturday type Look100877127.
- Small_Business_Saturday type Measure100033615.
- Small_Business_Saturday type NovemberObservances.
- Small_Business_Saturday type Observation100879759.
- Small_Business_Saturday type PsychologicalFeature100023100.
- Small_Business_Saturday type Sensing100876874.
- Small_Business_Saturday type SensoryActivity100876737.
- Small_Business_Saturday type TimeOff115118453.
- Small_Business_Saturday type TimePeriod115113229.
- Small_Business_Saturday type UnofficialObservances.
- Small_Business_Saturday type Vacation115137890.
- Small_Business_Saturday type YagoPermanentlyLocatedEntity.
- Small_Business_Saturday comment "Small Business Saturday is an American shopping holiday held on the Saturday after Thanksgiving during one of the busiest shopping periods of the year. First observed on November 27, 2010, it is a counterpart to Black Friday and some other days, which feature big box retail and e-commerce stores respectively.".
- Small_Business_Saturday label "Small Business Saturday".
- Small_Business_Saturday sameAs m.0fq0l3p.
- Small_Business_Saturday sameAs Q7542702.
- Small_Business_Saturday sameAs Q7542702.
- Small_Business_Saturday sameAs Small_Business_Saturday.
- Small_Business_Saturday wasDerivedFrom Small_Business_Saturday?oldid=598947721.
- Small_Business_Saturday isPrimaryTopicOf Small_Business_Saturday.