Matches in DBpedia 2014 for { <http://dbpedia.org/resource/Solution_brand> ?p ?o. }
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- Solution_brand abstract "A solution brand is a very respected symbol-intensive brand that covers a wide range of consumer segments and/or product categories. Solution brands generate auto-directed emotional benefits on the people who adopt them, such as reassurance or a comfortable sense of conformity. They typically hold a global leading position offering a wide range of products in very competitive and cluttered sectors, such as Mitsubishi, Microsoft, Samsung, Nestlé or Mattel.Often, these brands, were formerly authority brands that exploited their knowledge on different categories, like Sony, or Icon brands that extended their symbolic value on different customer segments, like Levi’s.".
- Solution_brand wikiPageID "41147486".
- Solution_brand wikiPageRevisionID "582669079".
- Solution_brand subject Category:Brand_management.
- Solution_brand subject Category:Marketing.
- Solution_brand comment "A solution brand is a very respected symbol-intensive brand that covers a wide range of consumer segments and/or product categories. Solution brands generate auto-directed emotional benefits on the people who adopt them, such as reassurance or a comfortable sense of conformity.".
- Solution_brand label "Solution brand".
- Solution_brand sameAs m.0zbwfrc.
- Solution_brand sameAs Q16965435.
- Solution_brand sameAs Q16965435.
- Solution_brand wasDerivedFrom Solution_brand?oldid=582669079.
- Solution_brand isPrimaryTopicOf Solution_brand.