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- Web_analytics abstract "Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage.Web analytics is not just a tool for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a web site. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising campaigns. It helps one to estimate how traffic to a website changes after the launch of a new advertising campaign. Web analytics provides information about the number of visitors to a website and the number of page views. It helps gauge traffic and popularity trends which is useful for market research.There are two categories of web analytics; off-site and on-site web analytics.Off-site web analytics refers to web measurement and analysis regardless of whether you own or maintain a website. It includes the measurement of a website's potential audience (opportunity), share of voice (visibility), and buzz (comments) that is happening on the Internet as a whole.On-site web analytics measure a visitor's behavior once on your website. This includes its drivers and conversions; for example, the degree to which different landing pages are associated with online purchases. On-site web analytics measures the performance of your website in a commercial context. This data is typically compared against key performance indicators for performance, and used to improve a web site or marketing campaign's audience response. Google Analytics is the most widely used on-site web analytics service; although new tools are emerging that provide additional layers of information, including heat maps and session replay.Historically, web analytics has referred to on-site visitor measurement. However in recent years this has blurred, mainly because vendors are producing tools that spam both categories.".
- Web_analytics wikiPageExternalLink www.abc.org.uk.
- Web_analytics wikiPageExternalLink about.
- Web_analytics wikiPageExternalLink www.jicwebs.org.
- Web_analytics wikiPageID "2475872".
- Web_analytics wikiPageRevisionID "606123312".
- Web_analytics date "June 2011".
- Web_analytics hasPhotoCollection Web_analytics.
- Web_analytics reason "Also log information can easily be transformed and stored in a database".
- Web_analytics subject Category:Internet_marketing.
- Web_analytics subject Category:Web_analytics.
- Web_analytics comment "Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage.Web analytics is not just a tool for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a web site. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising campaigns.".
- Web_analytics label "Análisis web".
- Web_analytics label "Web Analytics".
- Web_analytics label "Web analytics".
- Web_analytics label "Web analytics".
- Web_analytics label "Веб-аналитика".
- Web_analytics sameAs Webová_analytika.
- Web_analytics sameAs Web_Analytics.
- Web_analytics sameAs Análisis_web.
- Web_analytics sameAs Web_analytics.
- Web_analytics sameAs m.07gnl6.
- Web_analytics sameAs Q15935024.
- Web_analytics sameAs Q15935024.
- Web_analytics wasDerivedFrom Web_analytics?oldid=606123312.
- Web_analytics isPrimaryTopicOf Web_analytics.