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- catalog contributor b267897.
- catalog contributor b267898.
- catalog created "c1983.".
- catalog date "1983".
- catalog date "c1983.".
- catalog dateCopyrighted "c1983.".
- catalog description "Developing frameworks for studying mass communication -- The Payne fund studies : the effects of movies on children -- The invasion from Mars : radio panics America -- The people's choice : the media in a political campaign -- Experiments on mass communication : persuading the American soldier in World War II -- Communication and persuasion : the search for the magic keys -- Personal influence : the two-step flow of communication -- Project Revere : the quality and pathways of message diffusion -- Seduction of the innocent : the great comic book scare -- Television in the lives of our children : the early years -- Violence and the media : the turbulent sixties -- Television and social behavior : the surgeon general's report -- Pathways of the past and the journey ahead.".
- catalog description "Includes bibliographical references and indexes.".
- catalog extent "xvi, 398 p. :".
- catalog hasFormat "Milestones in mass communication research.".
- catalog identifier "0582283523".
- catalog identifier "0582283531 (pbk.)".
- catalog isFormatOf "Milestones in mass communication research.".
- catalog issued "1983".
- catalog issued "c1983.".
- catalog language "eng".
- catalog publisher "New York : Longman,".
- catalog relation "Milestones in mass communication research.".
- catalog subject "302.2/34 19".
- catalog subject "HM258 .L68 1983".
- catalog subject "Mass media.".
- catalog subject "Mass society.".
- catalog tableOfContents "Developing frameworks for studying mass communication -- The Payne fund studies : the effects of movies on children -- The invasion from Mars : radio panics America -- The people's choice : the media in a political campaign -- Experiments on mass communication : persuading the American soldier in World War II -- Communication and persuasion : the search for the magic keys -- Personal influence : the two-step flow of communication -- Project Revere : the quality and pathways of message diffusion -- Seduction of the innocent : the great comic book scare -- Television in the lives of our children : the early years -- Violence and the media : the turbulent sixties -- Television and social behavior : the surgeon general's report -- Pathways of the past and the journey ahead.".
- catalog title "Milestones in mass communication research : media effects / Shearon Lowery, Melvin L. DeFleur.".
- catalog type "text".