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- catalog accrualPolicy "Biennial".
- catalog alternative "Fact book on direct marketing. Statistical update.".
- catalog contributor b735090.
- catalog created "1984.".
- catalog date "1984".
- catalog date "1984.".
- catalog dateCopyrighted "1984.".
- catalog description "Continued in 1986 by: Fact book (Direct Marketing Association (U.S.).".
- catalog description "Kept up to date between editions by: Fact book on direct marketing. Statistical update.".
- catalog extent "1 v. :".
- catalog isReplacedBy "Fact book (Direct Marketing Association (U.S.))".
- catalog issued "1984".
- catalog issued "1984.".
- catalog language "eng".
- catalog publisher "New York, N.Y. : Publications Division, Direct Marketing Association,".
- catalog relation "Fact book (Direct Marketing Association (U.S.))".
- catalog relation "Fact book on direct response marketing".
- catalog replaces "Fact book on direct response marketing".
- catalog subject "Direct marketing Periodicals.".
- catalog title "Fact book on direct marketing.".
- catalog type "text".