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- catalog contributor b1079567.
- catalog created "1978.".
- catalog date "1978".
- catalog date "1978.".
- catalog dateCopyrighted "1978.".
- catalog description "Bibliography: p. 296-327.".
- catalog extent "327 p. ;".
- catalog identifier "3509010809".
- catalog isPartOf "Schriften zur Handelsforschung ; Nr. 59".
- catalog issued "1978".
- catalog issued "1978.".
- catalog language "ger".
- catalog publisher "Göttingen : Schwartz,".
- catalog subject "Customer services.".
- catalog subject "Marketing Management.".
- catalog title "Die Servicepolitik als Instrument des Handelsmarketing / von Fritz Gerstung.".
- catalog type "text".