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- catalog contributor b1421521.
- catalog contributor b1421522.
- catalog contributor b1421523.
- catalog created "c1980.".
- catalog date "1980".
- catalog date "c1980.".
- catalog dateCopyrighted "c1980.".
- catalog description "Includes bibliographical references and index.".
- catalog description "Part One: -- Before the deluge -- Wall Street Yankees in King Coke's court -- Brave new cola -- Coke was my co-pilot -- More pounce to the ounce -- Ice-cold war -- The Pepsi-Cola kid -- Colas in collision -- The poetry of profit -- Part Two: -- Through a cola darkly -- No deposit, high return -- "No one needs it" -- The president who went pop -- The Pepsi papers -- To have and to have more -- Crime and nourishment -- The syrup of '76 -- The raw thing -- The bottler's apprentice -- The cola chronicles.".
- catalog extent "386 p. ;".
- catalog identifier "0896960528 :".
- catalog issued "1980".
- catalog issued "c1980.".
- catalog language "eng".
- catalog publisher "New York : Everest House,".
- catalog spatial "United States.".
- catalog subject "Coca-Cola Company.".
- catalog subject "HD9348.U54 C634 1980".
- catalog subject "PepsiCo, inc.".
- catalog subject "Soft drink industry United States.".
- catalog tableOfContents "Part One: -- Before the deluge -- Wall Street Yankees in King Coke's court -- Brave new cola -- Coke was my co-pilot -- More pounce to the ounce -- Ice-cold war -- The Pepsi-Cola kid -- Colas in collision -- The poetry of profit -- Part Two: -- Through a cola darkly -- No deposit, high return -- "No one needs it" -- The president who went pop -- The Pepsi papers -- To have and to have more -- Crime and nourishment -- The syrup of '76 -- The raw thing -- The bottler's apprentice -- The cola chronicles.".
- catalog title "The cola wars / J.C. Louis and Harvey Z. Yazijian.".
- catalog type "text".