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- catalog contributor b1140692.
- catalog contributor b1140693.
- catalog contributor b1140694.
- catalog created "[1979?]".
- catalog date "1979".
- catalog date "[1979?]".
- catalog dateCopyrighted "[1979?]".
- catalog description "Includes bibliographies.".
- catalog extent "vii, 377 p. :".
- catalog issued "1979".
- catalog issued "[1979?]".
- catalog language "eng".
- catalog publisher "Amsterdam : Esomar,".
- catalog subject "HF5415.2 .A17 1979".
- catalog subject "Marketing Management Congresses.".
- catalog subject "Marketing Management.".
- catalog subject "Marketing research Congresses.".
- catalog subject "Marketing research.".
- catalog title ""It won't work here" : (what European and American researchers can learn from each other) : [proceedings of the] AMA/ESOMAR conference, New York, N.Y., March 11-14, 1979.".
- catalog type "Conference proceedings. fast".
- catalog type "text".