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- catalog contributor b1212315.
- catalog created "c1982.".
- catalog date "1982".
- catalog date "c1982.".
- catalog dateCopyrighted "c1982.".
- catalog description "Bibliography: p. [224]-239.".
- catalog extent "239 p. :".
- catalog identifier "3428049950".
- catalog isPartOf "Betriebswirtschaftliche Schriften ; Heft 109".
- catalog issued "1982".
- catalog issued "c1982.".
- catalog language "ger".
- catalog publisher "Berlin : Duncker & Humblot,".
- catalog subject "Advertising.".
- catalog subject "International business enterprises.".
- catalog title "Werbepolitik multinationaler Unternehmungen / von Silvia Steffens.".
- catalog type "text".