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- catalog contributor b1730614.
- catalog created "c1976.".
- catalog date "1976".
- catalog date "c1976.".
- catalog dateCopyrighted "c1976.".
- catalog description "Includes bibliographical references and index.".
- catalog description "The new style of campaigning: the decline of party and the rise of candidate-centered technology / Robert Agranoff -- The role of the political consultant / Sanford L. Weiner -- How the "I dare you!" candidate won / Harry N.D. Fisher -- The agency knack of political packaging / Walter Troy Spencer -- Advance men ensure campaigners against silent mikes, sort stories / Jonathan Cottin -- The role of political parties in the new campaigning / Robert Agranoff -- Information technology and the political campaigner / Robert L. Chartrand -- The computer's role in getting out the vote / Rex Hardesty -- Aggregate election data in the campaign: limitations, pitfalls, and uses / Charles H. Backstrom, Robert Agranoff -- Basic information systems-P.I.P.S. / Vincent P. Barabba -- Meaningful uses of polls in politics / Charles W. Roll, Jr., Albert H. Cantril -- The emerging conventions of campaign television / Stanley Kelley, Jr. -- Political advertising: making it look like news / Congressional Quarterly -- Radio use in the television era / Jules Witcover -- Campaign consultants: pushing sincerity in 1974 / Congressional Quarterly -- Candidate exposure in uncontrolled media / Robert MacNeil -- On the bus: covering presidential campaigns / Timothy Crouse -- Contrasts in presidential campaign commercials / L. Patrick Devlin -- The inside of the outside / Tony Schwartz -- Financing national politics / David W. Adamany -- Campaign finance reform: what is happening in the individual states? / Herbert E. Alexander -- A memo to the Ervin Committee / Stephen Hess -- Watergate and the electoral process / Herbert E. Alexander.".
- catalog extent "vii, 471 p. :".
- catalog hasFormat "New style in election campaigns.".
- catalog identifier "0205054692".
- catalog isFormatOf "New style in election campaigns.".
- catalog issued "1976".
- catalog issued "c1976.".
- catalog language "eng".
- catalog publisher "Boston : Holbrook Press,".
- catalog relation "New style in election campaigns.".
- catalog spatial "United States.".
- catalog subject "324.7 19".
- catalog subject "329/.01".
- catalog subject "Campaign management United States.".
- catalog subject "JK2281 .A33 1976".
- catalog subject "JK2281 .A6 1976".
- catalog subject "Political campaigns United States.".
- catalog tableOfContents "The new style of campaigning: the decline of party and the rise of candidate-centered technology / Robert Agranoff -- The role of the political consultant / Sanford L. Weiner -- How the "I dare you!" candidate won / Harry N.D. Fisher -- The agency knack of political packaging / Walter Troy Spencer -- Advance men ensure campaigners against silent mikes, sort stories / Jonathan Cottin -- The role of political parties in the new campaigning / Robert Agranoff -- Information technology and the political campaigner / Robert L. Chartrand -- The computer's role in getting out the vote / Rex Hardesty -- Aggregate election data in the campaign: limitations, pitfalls, and uses / Charles H. Backstrom, Robert Agranoff -- Basic information systems-P.I.P.S. / Vincent P. Barabba -- Meaningful uses of polls in politics / Charles W. Roll, Jr., Albert H. Cantril -- The emerging conventions of campaign television / Stanley Kelley, Jr. -- Political advertising: making it look like news / Congressional Quarterly -- Radio use in the television era / Jules Witcover -- Campaign consultants: pushing sincerity in 1974 / Congressional Quarterly -- Candidate exposure in uncontrolled media / Robert MacNeil -- On the bus: covering presidential campaigns / Timothy Crouse -- Contrasts in presidential campaign commercials / L. Patrick Devlin -- The inside of the outside / Tony Schwartz -- Financing national politics / David W. Adamany -- Campaign finance reform: what is happening in the individual states? / Herbert E. Alexander -- A memo to the Ervin Committee / Stephen Hess -- Watergate and the electoral process / Herbert E. Alexander.".
- catalog title "The new style in election campaigns / [compiled by] Robert Agranoff.".
- catalog type "text".