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- catalog contributor b1745581.
- catalog contributor b1745582.
- catalog created "1986.".
- catalog date "1986".
- catalog date "1986.".
- catalog dateCopyrighted "1986.".
- catalog description "Includes bibliographical references.".
- catalog extent "x, 1026 p. :".
- catalog identifier "0538192305".
- catalog issued "1986".
- catalog issued "1986.".
- catalog language "eng".
- catalog publisher "Cincinnati, OH : Southwestern Pub. Co.,".
- catalog subject "Marketing Management.".
- catalog title "Marketing management : a comprehensive reader / [edited by] Jagdish N. Sheth, Dennis E. Garrett.".
- catalog type "text".