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- catalog contributor b1919442.
- catalog contributor b1919443.
- catalog created "1987.".
- catalog date "1987".
- catalog date "1987.".
- catalog dateCopyrighted "1987.".
- catalog description "Includes bibliographies and index.".
- catalog extent "vi, 291 p. :".
- catalog identifier "0899302084 (lib. bdg. : alk. paper) :".
- catalog issued "1987".
- catalog issued "1987.".
- catalog language "eng".
- catalog publisher "New York : Quorum Books,".
- catalog spatial "United States".
- catalog spatial "United States.".
- catalog subject "659.1 19".
- catalog subject "Advertising media planning United States.".
- catalog subject "Communication in management United States.".
- catalog subject "HD30.3 .S46 1987".
- catalog subject "Mass media United States Audiences.".
- catalog title "Planning, implementing, and evaluating targeted communication programs : a manual for business communicators / Gary W. Selnow and William D. Crano.".
- catalog type "text".