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- catalog abstract "Study of the advertising of selected dentifrices manufactured in India.".
- catalog contributor b2181868.
- catalog contributor b2181869.
- catalog created "1987.".
- catalog date "1987".
- catalog date "1987.".
- catalog dateCopyrighted "1987.".
- catalog description "Bibliography: p. [253]-256.".
- catalog description "Study of the advertising of selected dentifrices manufactured in India.".
- catalog extent "xii, 256 p. :".
- catalog issued "1987".
- catalog issued "1987.".
- catalog language "eng".
- catalog publisher "Bombay : Himalaya Pub. House,".
- catalog spatial "India".
- catalog spatial "India.".
- catalog subject "Advertising Toilet preparations India Public opinion.".
- catalog subject "Advertising, Newspaper India Public opinion.".
- catalog subject "Dentifrices India Public opinion.".
- catalog subject "HF6039 .M38 1987".
- catalog subject "Public opinion India.".
- catalog title "Press advertising : a study of selected advertising / Navin Mathur.".
- catalog type "text".