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- catalog contributor b2259897.
- catalog created "c1976.".
- catalog date "1976".
- catalog date "c1976.".
- catalog dateCopyrighted "c1976.".
- catalog description "Includes bibliographies.".
- catalog extent "186 p. :".
- catalog identifier "087757071X".
- catalog issued "1976".
- catalog issued "c1976.".
- catalog language "eng".
- catalog publisher "Chicago : American Marketing Association,".
- catalog subject "658.8".
- catalog subject "HF5415.13 .M35".
- catalog subject "Management information systems.".
- catalog subject "Marketing Management.".
- catalog subject "Marketing research.".
- catalog title "Marketing information systems : selected readings / edited by Charles D. Schewe.".
- catalog type "text".