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- catalog alternative "Marketing reference.".
- catalog contributor b2460597.
- catalog contributor b2460598.
- catalog contributor b2460599.
- catalog created "c1986.".
- catalog date "1986".
- catalog date "c1986.".
- catalog dateCopyrighted "c1986.".
- catalog description "Includes bibliographies and index.".
- catalog description "v. 1. Account executive-market segmentation -- v. 2. Marketing audit-wholesaling.".
- catalog extent "2 v. (x, 1045 p.) ;".
- catalog identifier "0933833032 (set) :".
- catalog identifier "0933833040 (v. 1)".
- catalog identifier "0933833059 (v. 2)".
- catalog issued "1986".
- catalog issued "c1986.".
- catalog language "eng".
- catalog publisher "Washington, D.C. : Research Pub.,".
- catalog subject "658.8 19".
- catalog subject "HF5415 .B379 1986".
- catalog subject "Marketing Handbooks, manuals, etc.".
- catalog subject "Marketing Terminology.".
- catalog tableOfContents "v. 1. Account executive-market segmentation -- v. 2. Marketing audit-wholesaling.".
- catalog title "Beacham's marketing reference / edited by Walton Beacham, Richard T. Hise, Hale N. Tongren.".
- catalog title "Marketing reference.".
- catalog type "text".