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- catalog contributor b2642502.
- catalog contributor b2642503.
- catalog created "c1989.".
- catalog date "1989".
- catalog date "c1989.".
- catalog dateCopyrighted "c1989.".
- catalog extent "xiv, 226 p. ;".
- catalog identifier "0070527334 :".
- catalog issued "1989".
- catalog issued "c1989.".
- catalog language "eng".
- catalog publisher "New York : McGraw-Hill,".
- catalog subject "658.8 19".
- catalog subject "Advertising.".
- catalog subject "HF5415 .R5437 1989".
- catalog subject "Marketing".
- catalog subject "Marketing.".
- catalog title "Bottom-up marketing / by Al Ries and Jack Trout.".
- catalog type "text".