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- catalog contributor b3830434.
- catalog created "c1991.".
- catalog date "1991".
- catalog date "c1991.".
- catalog dateCopyrighted "c1991.".
- catalog description "Includes bibliographical references (p. 187-188) and indexes.".
- catalog extent "xii, 196 p. :".
- catalog identifier "0201544075 :".
- catalog issued "1991".
- catalog issued "c1991.".
- catalog language "eng".
- catalog publisher "Wokingham, England ; Reading, Mass. : Addison-Wesley,".
- catalog subject "658.8/27 20".
- catalog subject "Brand name products.".
- catalog subject "HD69.B7 M33 1991".
- catalog subject "Marketing.".
- catalog title "World class brands / Chris Macrae.".
- catalog type "text".