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- catalog contributor b4057208.
- catalog contributor b4057209.
- catalog created "1993.".
- catalog date "1993".
- catalog date "1993.".
- catalog dateCopyrighted "1993.".
- catalog description "Includes bibliographical references and index.".
- catalog extent "xii, 239 p. :".
- catalog identifier "0415075734 :".
- catalog isPartOf "Comparative and international business. Modern histories series".
- catalog issued "1993".
- catalog issued "1993.".
- catalog language "eng".
- catalog publisher "London ; New York : Routledge,".
- catalog subject "658.8 20".
- catalog subject "Export marketing Congresses.".
- catalog subject "HF5411 .R57 1993".
- catalog subject "Marketing Congresses.".
- catalog title "The Rise and fall of mass marketing / edited by Richard Tedlow and Geoffrey Jones.".
- catalog type "text".