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- catalog abstract "In this age of information, sponsored studies have become America's most powerful and popular tool of persuasion. However, in Tainted Truth, we find out that much of what we learn from them is false. Although the studies and surveys wear the guise of objective science, their findings almost invariably reflect their sponsors' intentions. Most such research is designed with a certain outcome in mind, and it is all but guaranteed to achieve that outcome. The result is a compilation of information - the information used every day by voters, consumers and leaders. Manufactured truths dominate the American discourse in Congress, courtrooms, offices, newspapers, magazines and television. Studies have become the vehicle for polishing corporate images, influencing juries, shaping debate on public policy, selling commercial products and satisfying the media's - and the public's - voracious appetite for information. In this blistering expose, Cynthia Crossen shows how deeply this research world has been pervaded by artfully crafted deception - and how it affects us all. Crossen reveals how the manufacturers of silicone breast implants did not disclose information regarding the dangers of the implants; how the demise of the cloth-diaper industry was influenced by questionable statistics published by Procter & Gamble - the leading supplier of disposable diapers; how supermarkets across the country emptied their shelves of apples because of the Alar scare, initiated by highly disputed research from a publicity hungry environmental group; and how even the confirmation of Clarence Thomas to the Supreme Court was influenced by fast and biased polls. As information continues to lose its link to truth, we are all losing our ability to make informed decisions. Tainted Truth is an enormously important and provocative book that will change the way we make our decisions - decisions that have endangered our minds and, in some cases, our lives.".
- catalog contributor b6066159.
- catalog created "c1994.".
- catalog date "1994".
- catalog date "c1994.".
- catalog dateCopyrighted "c1994.".
- catalog description "In this age of information, sponsored studies have become America's most powerful and popular tool of persuasion. However, in Tainted Truth, we find out that much of what we learn from them is false. Although the studies and surveys wear the guise of objective science, their findings almost invariably reflect their sponsors' intentions. Most such research is designed with a certain outcome in mind, and it is all but guaranteed to achieve that outcome. The result is a compilation of information - the information used every day by voters, consumers and leaders. Manufactured truths dominate the American discourse in Congress, courtrooms, offices, newspapers, magazines and television. Studies have become the vehicle for polishing corporate images, influencing juries, shaping debate on public policy, selling commercial products and satisfying the media's - and the public's - voracious appetite for information. In this blistering expose, Cynthia Crossen shows how deeply this research world has been pervaded by artfully crafted deception - and how it affects us all. Crossen reveals how the manufacturers of silicone breast implants did not disclose information regarding the dangers of the implants; how the demise of the cloth-diaper industry was influenced by questionable statistics published by Procter & Gamble - the leading supplier of disposable diapers; how supermarkets across the country emptied their shelves of apples because of the Alar scare, initiated by highly disputed research from a publicity hungry environmental group; and how even the confirmation of Clarence Thomas to the Supreme Court was influenced by fast and biased polls. As information continues to lose its link to truth, we are all losing our ability to make informed decisions. Tainted Truth is an enormously important and provocative book that will change the way we make our decisions - decisions that have endangered our minds and, in some cases, our lives.".
- catalog description "Includes bibliographical references (p. [253]-256) and index.".
- catalog description "The study game -- The truth about food -- The numerical lies of advertising -- False barometers of opinion -- False truth and the future of the world -- Drugs and money -- Research in the courtroom -- Solutions.".
- catalog extent "272 p. ;".
- catalog hasFormat "Tainted truth.".
- catalog identifier "0671792857".
- catalog isFormatOf "Tainted truth.".
- catalog issued "1994".
- catalog issued "c1994.".
- catalog language "eng".
- catalog publisher "New York : Simon & Schuster,".
- catalog relation "Tainted truth.".
- catalog spatial "United States".
- catalog subject "302.23/0973 20".
- catalog subject "Mass media United States Objectivity.".
- catalog subject "P96.O242 U63 1994".
- catalog tableOfContents "The study game -- The truth about food -- The numerical lies of advertising -- False barometers of opinion -- False truth and the future of the world -- Drugs and money -- Research in the courtroom -- Solutions.".
- catalog title "Tainted truth : the manipulation of fact in America / Cynthia Crossen.".
- catalog type "text".