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- catalog contributor b6188344.
- catalog created "c1977.".
- catalog date "1977".
- catalog date "c1977.".
- catalog dateCopyrighted "c1977.".
- catalog description "Bibliography: p. 281-290.".
- catalog extent "296 p. :".
- catalog identifier "0470990007".
- catalog issued "1977".
- catalog issued "c1977.".
- catalog language "eng".
- catalog publisher "New York : Wiley,".
- catalog subject "658.5/75".
- catalog subject "Diffusion of innovations.".
- catalog subject "HD69.N4 M53".
- catalog subject "New products.".
- catalog title "Innovations and new product marketing / David Midgley.".
- catalog type "text".