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- catalog contributor b6292496.
- catalog contributor b6292497.
- catalog contributor b6292498.
- catalog created "1970.".
- catalog date "1970".
- catalog date "1970.".
- catalog dateCopyrighted "1970.".
- catalog description "Includes bibliographies.".
- catalog extent "392 p.".
- catalog identifier "0140801251".
- catalog isPartOf "Penguin modern management readings".
- catalog issued "1970".
- catalog issued "1970.".
- catalog language "eng".
- catalog publisher "Harmondsworth, Penguin,".
- catalog subject "658.83/08".
- catalog subject "HF5415.2 .S44".
- catalog subject "Marketing research.".
- catalog title "Marketing research: selected readings; edited by Joseph Seibert & Gorden [i.e. Gordon] Wills.".
- catalog type "text".