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- catalog contributor b6313590.
- catalog contributor b6313591.
- catalog contributor b6313592.
- catalog created "1965.".
- catalog date "1965".
- catalog date "1965.".
- catalog dateCopyrighted "1965.".
- catalog description "Includes bibliographical references.".
- catalog extent "xi, 569 p.".
- catalog hasFormat "Advertising management.".
- catalog isFormatOf "Advertising management.".
- catalog issued "1965".
- catalog issued "1965.".
- catalog language "eng".
- catalog publisher "Homewood, Ill., R.D. Irwin,".
- catalog relation "Advertising management.".
- catalog subject "658.9591".
- catalog subject "Advertising.".
- catalog subject "HF5821 .B63".
- catalog title "Advertising management; selected readings, edited by Harper W. Boyd, Jr. [and] Joseph W. Newman.".
- catalog type "text".