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- catalog contributor b6338575.
- catalog contributor b6338576.
- catalog created "c1977.".
- catalog date "1977".
- catalog date "c1977.".
- catalog dateCopyrighted "c1977.".
- catalog description "Includes bibliographies and index.".
- catalog extent "xiv, 127 p. :".
- catalog hasFormat "Marketing looks outward.".
- catalog identifier "0877570876".
- catalog isFormatOf "Marketing looks outward.".
- catalog isPartOf "Series (American Marketing Association) ; no. 38.".
- catalog isPartOf "Series - American Marketing Association ; 38".
- catalog issued "1977".
- catalog issued "c1977.".
- catalog language "eng".
- catalog publisher "Chicago : American Marketing Association,".
- catalog relation "Marketing looks outward.".
- catalog subject "658.8".
- catalog subject "Consumers Congresses.".
- catalog subject "HF5415 .I5793 1976".
- catalog subject "Marketing Congresses.".
- catalog subject "Marketing Management Congresses.".
- catalog subject "Marketing research Congresses.".
- catalog title "Marketing looks outward : 1976 business proceedings / edited by William Locander.".
- catalog type "Conference proceedings. fast".
- catalog type "text".