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- catalog alternative "Research program in marketing.".
- catalog contributor b6341335.
- catalog contributor b6341336.
- catalog created "[1968]".
- catalog date "1968".
- catalog date "[1968]".
- catalog dateCopyrighted "[1968]".
- catalog description "Bibliography: p. 145-167.".
- catalog extent "xii, 167 p.".
- catalog hasFormat "Consumer image and attitude.".
- catalog isFormatOf "Consumer image and attitude.".
- catalog isPartOf ""A publication of the Institute of Business and Economic Research, University of California."".
- catalog isPartOf "IBER special publications".
- catalog isPartOf "Publications of the Institute of Business and Economic Research, University of California.".
- catalog issued "1968".
- catalog issued "[1968]".
- catalog language "eng".
- catalog publisher "[Berkeley, Calif.] Institute of Business and Economic Research".
- catalog relation "Consumer image and attitude.".
- catalog subject "658.83".
- catalog subject "Consumers.".
- catalog subject "HB801 .M9".
- catalog title "Consumer image and attitude [by] John G. Myers.".
- catalog title "Research program in marketing.".
- catalog type "text".