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- catalog contributor b6717574.
- catalog created "1965]".
- catalog date "1965".
- catalog date "1965]".
- catalog dateCopyrighted "1965]".
- catalog extent "22 p.".
- catalog isPartOf "American Management Association. Management bulletin 72".
- catalog issued "1965".
- catalog issued "1965]".
- catalog language "eng".
- catalog publisher "[New York, American Management Association, Research and Development Division,".
- catalog subject "658.83".
- catalog subject "HD69.N4 H34".
- catalog subject "New products.".
- catalog subject "Research, Industrial.".
- catalog title "The market orientation of R & D; a recommendation for minimizing new product risk.".
- catalog type "text".