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- catalog contributor b7155688.
- catalog contributor b7155689.
- catalog contributor b7155690.
- catalog contributor b7155691.
- catalog contributor b7155692.
- catalog contributor b7155693.
- catalog created "c1967]".
- catalog date "1967".
- catalog date "c1967]".
- catalog dateCopyrighted "c1967]".
- catalog description "Includes bibliographies.".
- catalog extent "viii, 128 p.".
- catalog isPartOf "Sales Executives Club of New York. Series on finding solutions to sales problems.".
- catalog issued "1967".
- catalog issued "c1967]".
- catalog language "eng".
- catalog publisher "[New York, Sales Executives Club,".
- catalog subject "Marketing Case studies.".
- catalog subject "Marketing research.".
- catalog title "Adoption of the marketing concept - fact or fiction? A case study in depth, by Robert F. Vizza, Thomas E. Chambers [and] Edward J. Cook.".
- catalog type "Case studies. fast".
- catalog type "text".