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- catalog contributor b7161622.
- catalog contributor b7161623.
- catalog contributor b7161624.
- catalog created "1970.".
- catalog date "1970".
- catalog date "1970.".
- catalog dateCopyrighted "1970.".
- catalog extent "56 p ;".
- catalog isPartOf "Series (American Marketing Association) ; no. 31.".
- catalog isPartOf "Series ; 31".
- catalog issued "1970".
- catalog issued "1970.".
- catalog language "eng".
- catalog publisher "Chicago : American Marketing Association,".
- catalog spatial "United States".
- catalog subject "Marketing United States Congresses.".
- catalog title "Changing marketing and marketing change : 1970 spring conference : abstracts of papers / edited by Neil H. Borden, Jr., Christopher Gale.".
- catalog type "text".